Websites, Bookings & Apps

Medical website design that helps new patients find you and book.

A new patient wants to know who the doctors are, whether you take their insurance, and how to get an appointment. We build medical practice websites that answer those questions on a phone, let patients book and fill in forms online, and keep patient information protected.

HIPAA and HITECH-aligned, 42 CFR Part 2-ready. Built in from the first line of code.
Talk about your practice website → See what is included
Built For

Who this is for

  • Primary care, preventive care, and women's health practices
  • IV therapy clinics, labs, and other outpatient medical practices
  • Solo doctors and small groups on a template site or an old site that is hard to use on a phone
  • Practices adding a provider, a service, or a second location
  • Practices that want new patient forms and booking to stop depending on phone calls
What is included

Four things a medical practice website has to get right.

Tested on real phones, built by our own team, and hosted in an account you own.

Providers and services

A site that says little about who you are?

Google says its systems give even more weight to content with strong signs of experience, expertise, authoritativeness, and trust for topics that can affect people's health, and it suggests showing who wrote or reviewed content and background on the site behind it (Google Search Central, helpful content).

A page for each provider with their credentials and what they treat, a page for each service you want to be known for, and an About page that says who runs the practice. Health information on the site names the clinician who wrote or reviewed it.

Patients and search engines can see who stands behind the care.
Booking and forms

New patients who still have to call to get started?

When the only first step is a phone call, patients who look at your site after hours have no way to start.

Online booking with visit types, new patient forms completed before the visit, insurance details collected ahead of time, and reminders that cut no-shows. See online booking and reducing no-shows.

Fewer calls to the front desk, and patients arrive with the paperwork done.
Privacy

Are the tools on your site sending patient details to advertisers?

HHS's OCR bulletin says tracking technology that collects login or registration details on a patient portal page is a disclosure of protected health information. In June 2024 a federal court vacated part of that guidance as it applied to public pages without a login (HHS OCR bulletin).

Forms that collect only what is needed, advertising and analytics tools kept off pages where patients enter details, and a Business Associate Agreement with any vendor that handles PHI. We suggest your compliance adviser review the setup. See HIPAA-aligned websites.

A site that books patients without spreading their information.
Speed and access

A slow site, or one some patients cannot use?

Google's Core Web Vitals targets are a page that loads its main content within 2.5 seconds, responds to a tap within 200 milliseconds, and does not jump around as it loads, measured for most visitors (web.dev, Core Web Vitals).

Lightweight pages tested on a real phone, readable text and strong contrast, forms that work with a keyboard and screen reader, and descriptions on images, so every patient can read and book.

Pages that load quickly and work for patients with disabilities.
Plain language

Web accessibility rules are coming for some practices

HHS's Section 504 rule requires recipients of HHS federal financial assistance to make their web content and mobile apps conform to WCAG 2.1 Level AA. In May 2026 HHS extended the compliance dates to May 11, 2027 for recipients with 15 or more employees, and May 10, 2028 for those with fewer than 15 (Federal Register, May 11, 2026). Whether your practice is a recipient is a question for your attorney. We build to those standards either way.

  • Hours, location, and the booking button are easy to find on a phone, including after hours.
  • A plain page on how to reach you for urgent needs, and a reminder to call 911 in an emergency.
  • Medical practices: claims, prior authorization, and no-shows
  • Local SEO: be found for what you treat, in your area
  • HIPAA-aligned websites: what your forms should and should not collect
  • Security and Compliance: how we protect patient data

Medical website design FAQ

Didn't answer yours? Ask us directly. The form is right below.

A page for each provider with credentials, a page for each service, the insurance plans you accept, your location and hours, a clear way to book, new patient forms, and how to reach you for urgent needs. All of it should work well on a phone.

A practice that sends claims or other standard transactions electronically is a covered entity under HHS's definition (HHS Privacy Rule summary). Then a form or tool that collects patient health information needs the right safeguards, and any vendor that handles it needs a Business Associate Agreement. A marketing page with no patient information is different. Ask your compliance adviser about your own setup.

Yes. We add a clear portal link to the site header. The portal itself is usually part of your EHR or practice management system, and we connect the site to it. If you need a portal built, see patient portal development.

It depends on the page. HHS's OCR bulletin says that tracking technology collecting login or registration details on a patient portal page is a disclosure of protected health information, and in June 2024 a federal court vacated part of that guidance as it applied to public pages without a login. We keep advertising and analytics tools off pages where patients enter details, and we suggest your compliance adviser review the setup.

It may. HHS's Section 504 rule requires recipients of HHS federal financial assistance to conform to WCAG 2.1 Level AA, with compliance dates now May 11, 2027 for recipients with 15 or more employees and May 10, 2028 for smaller ones (Federal Register, May 2026). Your attorney can tell you whether it applies to you. We design for accessibility from the start either way.

Get the patient's written permission before any photo or story appears. If you are a covered entity, HHS says the Privacy Rule generally requires written authorization before protected health information is used for marketing, with limited exceptions (HHS marketing guidance). Reply to reviews without confirming that the reviewer is a patient.

It depends on how many providers and services you want pages for, and whether booking connects to your scheduling software or EHR. A solo doctor and a five-provider group need different sites, so there is no standard price list. After a short call, scope and price are agreed in writing.

It can make you easier to find and easier to book. We do not promise rankings or patient numbers, because those depend on your area, your competition, and your reviews. We agree what to expect in writing.

Weeks, not the many months a traditional build can take. Once the plan is agreed, you see a working prototype before you commit to the full build. Your exact timeline is fixed in writing with the scope.

Send us your current website. We'll tell you what we would change first.

One email or a 30-minute call. No pitch deck, no pressure, and a straight answer within one business day.

We reply within one business day. Please don't include patient information or other PHI in this form.

Got it, thank you.

We'll get back to you within one business day.

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Prefer email? hello@atlantixlabs.comPlease don't send patient information by email.