Med spa website design and marketing that gets people to book a consultation.
We build med spa websites that explain each treatment plainly, show who will perform it, and make a consultation easy to book, and that handle photos, reviews, and ads in ways that protect your clients and your practice.
Who this is for
- Med spas and aesthetic practices of any size
- Practices on a template site that looks like every other med spa in town
- Owners who want more consultation bookings for injectables, laser, or skin treatments
- Practices adding a second location or a new treatment
- Practices unsure how to use before and after photos and reviews safely
Four things a med spa website has to get right.
Designed for phones first, built in-house, and hosted in an account that belongs to you.
One long menu for every treatment?
A page for each treatment you want to be known for, in plain language: who it is for, what a visit involves, how you decide it is the right fit, and the questions people ask before booking. A page for each provider, with their credentials, so clients know who will treat them.
Interest that never turns into a booking?
Online booking with a consultation type and a treatment type, intake forms completed before the visit, and reminders that cut no-shows. See online booking and reducing no-shows.
Are your before and after photos and reviews safe to use?
Written permission for every photo before it appears in marketing, a review flow that invites honest feedback without rewards tied to a rating, and replies that never confirm that someone is a client.
Ads that break platform rules?
Google and Meta ads that promote your treatments, follow each platform's health and cosmetic rules, and send people to a page built to book a consultation. See Google and Meta ads.
Results claims need evidence behind them
The FTC's guidance for health product marketers says advertisers need adequate substantiation before they run an ad, and that claims about health benefits generally require competent and reliable scientific evidence (FTC Health Products Compliance Guidance). We write treatment pages and ads without guarantees, and we hold your claims to the same standard.
- Each provider's name and credentials are easy to find, so clients see who treats them.
- Consent and aftercare information are clear before a visit, in plain language.
- Local SEO: be found by people searching nearby
- Google Business Profile: the listing people see first
- HIPAA-aligned websites: what your forms should and should not collect
- Security and Compliance: how we protect patient data
Med spa website design FAQ
Didn't answer yours? Ask us directly. The form is right below.
A page for each treatment, a page for each provider with their credentials, a clear way to book a consultation, your location and hours, honest information about what to expect, and real reviews. All of it should work well on a phone.
Med spa SEO is the work of making your practice easy to find when someone nearby searches for an aesthetic treatment: a page for each treatment, a correct Google profile, listings that match, and honest reviews. See local SEO.
It depends on whether you are a covered entity, which HHS ties to sending certain standard transactions, such as claims, electronically (HHS Privacy Rule summary). A practice paid only by its clients, with no such transactions, may not be one. Other laws and your professional obligations may still apply, so protect client information either way and ask your attorney about your own situation.
Get the client's written permission first. If you are a covered entity, HHS says the Privacy Rule generally requires written authorization before protected health information is used for marketing, with limited exceptions (HHS marketing guidance), and HHS lists full-face photographs among the identifiers (HHS de-identification guidance). Do not promise that one client's result is what another client will get.
Yes, within Meta's rules. Meta lists cosmetic procedures such as injectable treatments, dermal fillers, chemical peels, microneedling, and laser or light treatments as allowed when targeted to people 18 and older, and it does not allow statements that attack a person's appearance (Meta Advertising Standards). The ads promote your services and need no patient information. We protect PHI, sign Business Associate Agreements with platforms when required, and take FTC advertising compliance seriously.
Be careful. The FTC's 2024 final rule prohibits businesses from giving compensation or other incentives conditioned on a review expressing a particular sentiment, positive or negative (FTC, August 2024). Ask every client for honest feedback the same way, and do not tie a reward to the rating.
It depends on how many treatments and providers you want pages for, and whether booking connects to your scheduling software. We do not publish a price list, because two practices rarely need the same site. Scope and price are fixed in writing after a short call.
It can help people find you and decide to book. Rankings depend on your area, your competition, your Google profile, and your reviews, so we set expectations in writing and do not promise rankings or results.
Weeks, not the many months a traditional build can take. Once the plan is agreed, you see a working prototype before you commit to the full build. Your exact timeline is fixed in writing with the scope.
Send us your current website. We'll tell you what we would change first.
One email or a 30-minute call. No pitch deck, no pressure, and a straight answer within one business day.
We'll get back to you within one business day.
Prefer email? hello@atlantixlabs.comPlease don't send patient information by email.